Organisations look to hire people with similar values to those of the company culture. Researching the company before an interview will give you an insight into the organisation’s future goals and plans and being able to discuss these points will make you seem like a long-term investment to your future employer.

The following interview preparation tips will give you a guide as to which aspect of the company should be researched:

• Company financials: Check the company website. Doing a Google search can also uncover the current state of the company. Have they gone through a merger? – or have they expanded recently? LinkedIn is also a good source of information.
• Culture: Look at LinkedIn and Facebook or check Google reviews for comments by current or former employees.
• Executive team: Look through the company website to research the company hierarchy and find out who the executives are.
• Competitors: Find out who the company’s main competitors are and research the websites of organisations in the same industry.